MOCA Launches Sales of Artist-Created Masks As Fund-Raising Tool

Image credit: Courtesy of The Museum of Contemporary Art. © Catherine Opie, Courtesy of Regen Projects, Los Angeles and Lehmann Maupin, New York, Hong Kong and Seoul; © 2020 The Andy Warhol Foundation for the Visual Arts, Inc. / Licensed by Artists Rights Society (ARS), New York; © Yoko Ono. Used by Permission/All Rights Reserved.

LOS ANGELES (CNS) - Starting today, face masks designed by artists are available from the Museum of Modern Art's online store for $28 apiece, the museum announced.

A museum statement said the artists are Yoko Ono, Virgil Abloh, Mark Grotjahn, Alex Israel, Barbara Kruger, Catherine Opie, Pipilotti Rist, Hank Willis Thomas, and the Andy Warhol Foundastion for Visual Arts.

Many of the masks were exclusively designed by the artists for this project while others represent works from the artists's catalogue, according to the statement.

Yoko Ono's mask is called “A piece of Sky'' and consists of four blue patches on a white background.

All masks are crafted in Los Angeles and vary in fabric depending on the design, the statement said, adding that the shapes of the masks are meant to fit a wide range of faces, including children over 10 years old. The MOCA store can be accessed at moca.org/masks.

In an effort to extend mask distribution, MOCA said it is partnering with the K11 group and Qatar Museums.

The mask sales are designed to raise funds for MOCA, which says the project was made possible by L.A.-based denim brand Citizens of Humanity and MOCA Trustee Karyn Kohl, who donated all production costs so MOCA could benefit from each sale.

“Wearing a mask just got a whole lot cooler,'' said Kohl.


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